Along with ads for beer, trucks and fast food, Super Bowl 2020 viewers will catch a spot for Facebook. The campaign is Facebook's first major brand campaign under Chief Marketing Officer Antonio Lucio, who joined last year. Hopefully this will not be the case for this year’s game between the Kansas City Chiefs and San Francisco 49ers. Facebook named the advertisement "Ready to Rock? The ad will have cameo appearances from Chris Rock and Sylvester Stallone. Do they need their own version of ‘where’s the beef?,’ ‘wassuuppp,’ or the ‘Bud, Weis, Er’ frogs? Nothing gets a company or product more exposure than a commercial during the Super Bowl. The high-profile clip is the company's latest attempt to win over consumer sentiment after being shaken by controversies. Superbowl 53 is soon upon us and it official sponsor is making things pretty cheesy. MillerCoors sues Anheuser-Busch over Bud Light Super Bowl ad. In recent weeks, it has also worked to remove hoaxes related to coronavirus, which has killed more than 300 people. That is why the $5.6 million price tag is well worth it to the original social media giant, Facebook. Snickers also announced Wednesday morning it would be returning to the event after a two-year hiatus. With easily 100 million people watching the game (and hopefully the commercials), there is no better time to introduce consumers to a product. That controversy went along with the fake news scandals, ethical controversies, and the Cambridge Analytica saga that resulted in a $5 billion fine. Pop-Tarts, Hyundai and Avocados from Mexico are among the other brands that will run ads during the Super Bowl. All Rights Reserved. When it does, it can extend its reach well beyond that of the Super Bowl’s audience. apparently @TheSlyStallone is here, and I’m pretty sure @chrisrock just walked past me @KYWNewsradio pic.twitter.com/yjIhJU3eib. Will it do for the social media giant what the company is hoping for? Profits were fine but with all the drama that took place, the company could really use an image boost. ALL DAY FUN PLACE για μικρούς και μεγάλους. Facebook's ad is part of the company's "More Together" branding campaign, which puts focus on the positive parts of the platform. But if the 49ers defense can shut down Patrick Mahomes, it might be. The ad during the big game in February will be part of the company's "More Together" campaign, which … With the game often being dull and boring, it is not unusual for the commercials to be the best part of the broadcast. Last year was not a good one for the OG of social media. The networks know this, of course, which is why they are able to charge upwards of “$5.6 million for a 30-second spot” like FOX is this year. With streaming services eliminating commercials for many viewers on a daily basis, the audience that comes with a live event like the Super Bowl is special. What To Expect From Facebook’s First Super Bowl Commercial. Bowling, Roller Skating, Ping Pong και πρωτότυπα παιδικά πάρτι BOWLING … Americans expected to eat record 1.4 billion chicken wings Sunday, Your California Privacy Rights/Privacy Policy. Facebook says it will run its first Super Bowl ad. Hacked – Protection against Online Abuse and Cybercrime, The Queen Likes Blockchain – And I’m Convinced It’s No Empty Gesture, PS5 Scalpers Brag £1 Million Profit Flipping Next-Gen Consoles, The Dow Jones & Bitcoin Are Smashing Records Thanks To One Woman, Doja Cat Over The Weeknd? Advertisers paid over $5.6 million for just a 30-second spot during the highly watched sports event, according to MarketWatch.